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Tips for Choosing a Top MLM Company or Direct Sales Opportunity

Looking for a legitimate home business opportunity?

At any given time, there are hundreds of network marketing opportunities to choose from.  It is not only confusing to sort through all of them…it is even more confusing to figure out which ones are total scams vs. which ones are truly legitimate.

If you are researching different opportunities, there are a couple of criteria that I (personally) consider very important in choosing a top MLM company.

#1 — Is the product or service a fad?  Or is it likely to be in demand over many years to come? This factor  indicates a lot to me about whether or not the business is the real thing. If the product or service sounds unusual or odd or just plain hype-ish, keep looking. Trust your instincts.  If you find it ‘odd or unusual’, so will the masses. Save yourself a headache and move on.

#2 — The leadership of the company.  Who are they?  Do they have experience (and a good reputation) in the home based business industry? Are they involved in lawsuits regarding products, patents or business practices? Don’t believe everything you read on Google, Yahoo and Bing; some people simply like to complain and the internet gets them instant attention. Read and consider different viewpoints and you will figure out the ‘real’ story on the company.

#3 — Does the company allow affiliates and distributors to prospect and promote on the internet? (Most companies have finally seen the light on this one; ; if yours is stuck in the mlm dark ages, I would call this a DEAL KILLER)

#4 — Do you like the products or services personally? Is there a money-back guarantee on the products and services for your potential customers? (If the products are quality, the company should be glad to stand behind them.)

how to choose a good mlm Bonus criteria: Do you feel a connection with the sponsor or some others on the team? Even though it will be up to YOU first and foremost to make a go of this new business, it is important to that you feel connected with other like-minded home business types. Your current friends and family may not support — or understand– your new venture.  These people, however, are walking in your shoes. I think it matters when you are considering which company to enroll with.

What do you consider important for choosing a top MLM company?  I would LOVE to hear from you.  Please leave your comments below!

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Comments on this entry are closed.

  • Justin Hammonds July 17, 2010, 5:16 pm

    Thank you Cathy for the tips. You have great content on your blog.

    Justin Hammonds
    “The Net Money Master”

    • admin August 3, 2010, 10:38 am

      Hey Justin,
      You’re welcome…so glad that you have found the information helpful. Please visit again…

  • Christian Fioravanti August 18, 2010, 8:09 pm

    Yes good stuff, I’m glad there’s finally a blog post that isn’t just chalk full of their affiliate links. Great post, I’ll be sure to tweet this out to my twitter followers!

    Have a good one Cathy.

    • admin August 20, 2010, 1:05 am

      Thank you, Christian. I appreciate the kind words.

  • Ray Tran December 8, 2010, 4:57 pm

    i consider the company with no up front signed up member fee
    not requires to buy a start up kit
    not consider the company that can buy a position ( buy certain amount of product with certain amount of points so you can jump to next level )
    consider company with good product ( company guarantee )
    fair pay plan