Create Long Term Residual Income: Trivita Business

If you are a real estate investor, or an insurance agent, you understand the concept of residual income.  You also appreciate the financial and time leverage of residual income. Do an action once — like buy an income property or sell an insurance policy — and get paid again and again, over time, as a result of that action.

Customers vs. Distributors

In the home based business/network marketing industry, the term ‘residual income’ is also a key concept. In fact, if you have ever been involved in MLM or have considered becoming involved with a multi level marketing company,  you have been shown the potential of this type of income. You get 2-3 distributors, they each 2-3 distributors, and so on…till you have an entire organization of hundreds, maybe thousands of distributors. This scenario is entirely possible, and can be achieved with determination and years of hard work. The good news?  It is possible to build a life-changing income stream, without the risk of owning real estate or the need to be an insurance sales person.

The major flaw of this model,  however, is that product customers, not just distributors, must be acquired to ensure solid, recurring income over time. And many home business opportunities focus almost completely on teaching new distributors to find MORE DISTRIBUTORS…not only does this almost ensure failure, this is borderline illegal! If you are like most people, and personal selling is not your strong suit, this continual need for customers AND new distributors is a major roadblock to creating life changing income.  Getting this right is what separates part-time earners from major income.

A Solid Business Has Lots of Repeat Customers

Creating a solid base of customers is just as important for home based business owners as it is for brick and mortar businesses. The Trivita Business Opportunity, reviewed previously on this blog, is one of only three companies that offer any kind of cooperative marketing model. (#2 is ITV Ventures, no longer in business and #3 is Chews4Health, which operates a national advertising co-op) Cooperative marketing, in the case of Trivita’s business model, leverages large media buys — radio spots, tv commercials, television infomercials and internet advertising.

Affiliate members have the option to purchase customers and retain the lifetime rights to the purchases of these customers.  Affiliates can acquire as few as one, or as many as 100 customers, on a monthly basis, depending on their financial ability and business income goals.

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Trivita Business Opportunity Overview

You may have seen infomercials for the sublingual B-12 supplements. Or you may have heard a radio commercial or seen advertisements in magazines. This is part of an extremely unique business model, one that I have never seen with any other business opportunity or network marketing company. This is referred to as ‘cooperative marketing’ and you, as the distributor, essentially purchase the customers…and TriVita does the rest.

This is seriously fascinating.

It works basically like this:

1. Trivita acquires new customers, on a daily basis, through massive media marketing.

2. These customers are placed in TriVita’s Co-Op Advertising program. You have the opportunity to license residual income of the acquired customers, for the life of the customer.

3. TriVita’s customer support fulfills all orders and phone calls about the products. AND, there is an aggressive customer loyalty program working to keep your customers satisfied and ordering more products.

Focus Is On Customers, Not Distributors

Trivita’s business is built upon a foundation of customers. Trivita is NOT built upon the (shaky) foundation of mostly distributors.

Most network marketing opportunities have an imbalance of distributors to customers.  This ratio might be 100:1 or more! With many business opportunities, distributors make most of their income by recruiting other distributors. This is a business model that is headed straight for failure, since most people are just not good at personal selling. Furthermore, a business that is not built on excellent products–products that produce repeat, loyal customers — is not really a business at all.  It’s a sham.  We’ve all seen many of these barely legal companies over the years.  Maybe you have been a distributor for one or more of them.

Trivita’s business opportunity is focused on the distribution of their products. What this means is that an affiliate’s income will come primarily through the purchasing actions of customers; secondary to product sales, affiliates receive income from business builders that they bring into Trivita.

At the time of this writing, customers can be purchased for a fee of  around $50 each. Affiliates are also free to acquire customers with their own marketing efforts. For individuals who lack the skills (or desire) for personal selling, the Trivita customer acquisition plan (MAP) provides a solution.

Get more information about the Trivita Business

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